The transformation of working life is here. Digitalization, artificial intelligence and robotics are entering the labour market causing some jobs to disappear while new kind of versatile ways of work emerge. VMP offers services for the changing working life.

VMP is a Finnish family company founded in 1988 in Turku, which majority ownership was acquired by Sentica in September 2017. The company’s roots are in staffing business but during the recent years the company has expanded its service offering into other parts of working life such as recruiting, organizational development and self-employment services. The company aims to strengthen its position among the leading staffing companies in Finland with even more customer-oriented and flexible service and by bringing totally new innovations to the labour market.

Sentica supports VMP in the working life turmoil and wants to help both employers and employees to thrive in the transforming working life. VMP Plc was listed on Helsinki Stock Exchange’s First North Finland marketplace in June 2018. In July 2019 VMP announced that it will unite with another market leading HR services company Smile, which will double the size of the company. The transaction is expected to be finalized during the fall of 2019. Sentica will become the second largest owner of the combined company, following Smile’s previous main owner Noho Partners.

Sector: Staffing and HR services
Sales: (2018): €125 million
CEO: Juha Pesola
Web: www.vmpgroup.fi
Entry: 9/2017
Fund: Sentica Buyout V
Deal team: Liisa Harjula (case responsible), Mika Uotila and Virva Vesanen