EEZY

The transformation of working life is underway. Digitalization, artificial intelligence and robotics are reshaping the labour market as some jobs disappear and new forms of work emerge. Eezy helps companies and employees thrive in this changing environment.

Formed through the 2019 merger of VMP Plc and Smile, Eezy’s roots lie in staffing services but its offering has expanded to recruiting, organizational development and self-employment solutions.

VMP, founded in 1988 in Turku, was acquired by Sentica in 2017. The merger with Smile, formerly part of NoHo Partners, doubled the company’s size and strengthened its position among Finland’s leading HR service providers.

Sentica supported Eezy in building a more flexible and customer-oriented organization. VMP Plc was listed on Nasdaq First North in 2018 and, after the merger, the company became Eezy Plc in December 2019.


Sector: Staffing and HR services
Sales: 174 MEUR (2024)
CEO: Johan Westermarck
Web: www.eezygroup.fi
Entry: 9/2017
Fund: Sentica Buyout V
Deal team: Mika Uotila

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